OKX is seeking an experienced VIP Growth & Operations Leader to focus on creating exclusive product experiences and service solutions for high-net-worth individuals, institutional clients, market makers, and other VIP customer segments
You will spearhead the overall strategy and product planning for the VIP Growth & Operations line, driving customer lifecycle management, personalized services, and continuous optimization of system functionalities to enhance customer retention and platform AUM (Assets Under Management)
Own the day-to-day VIP Growth & Operations execution for high-net-worth individual clients, ensuring VIP lifecycle programs are planned, launched, and iterated effectively
Build and run a VIP lifecycle operations framework: define segments, triggers, and journeys; set weekly/monthly operating rhythms; and ensure consistent execution with Local Markets
Partner with Local Market teams to to co-create market plans, align goals and timelines, and drive follow-through, while ensuring global consistency and scalable playbooks
Plan and execute VIP offsites and online events (e.g., product sharing sessions, community/engagement touchpoints), including end-to-end coordination, stakeholder alignment, and post-event performance review
Develop and scale VIP growth programs and tools (e.g., VIP trial cards and similar programs) that improve conversion, deepen engagement, and increase VIP contribution to trading activity and AUM
Establish a data-driven growth operating model with clear measurement, experimentation, and continuous optimization to improve VIP contribution to revenue and AUM
Coordinate with cross-functional teams (Product, Data, Engineering, Operations) to deliver workflows, tooling, and process improvements that support VIP operations at scale
Track performance and continuously optimize: define KPIs, monitor results, gather market feedback, and refine programs based on data and learnings