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Picsart·Germany·5 дн назад
User Acquisition Specialist (Contractor)
🌍 УдалённоБез опытаКонтракт🌐 Глобал
Вилки нет, про деньги придётся договариваться с нуля.
Наша компания
Picsart is the world’s largest digital creation platform and a top 20 most downloaded app. Every month, the Picsart community creates, remixes, and shares billions of visual stories using the company’s powerful and easy-to-use editing tools. Picsart has amassed one of the largest open-source content collections in the world, including free-to-edit photos, stickers, backgrounds, templates, and more. Picsart is available in 30 languages for free and as a subscription on iOS, Android, Windows devices and on the Web. Headquartered in Miami, with offices around the world, Picsart is backed by SoftBank, Sequoia Capital, DCM Ventures, Insight Partners, and others. Download the app or visit picsart.com for more information.
Наши требования
2+ years of experience in performance marketing, ideally in a mobile-first or subscription-based business
Experience with scaling paid campaigns with >$1M monthly budget responsibility
Knowledge of key UA metrics (e.g., CTR, CR, CPI, ROAS, LTV) and familiarity with various attribution models and tracking methodologies (AppsFlyer experience is a plus)
Understanding of Google Ads, Apple Search Ads, TikTok and Facebook Ads, coupled with hands-on experience in media buying across various UA channels
A highly motivated self-starter with strong project management, prioritization, and hands-on execution skills
Exceptional attention to detail, superior problem-solving abilities, and an inherently analytical mindset
Outstanding written and verbal communication skills, enabling effective collaboration across teams
Дополнительно
Strategize & Execute: Launch, manage, and optimize user acquisition (UA) and retargeting campaigns across a diverse range of paid channels, including Meta (Facebook, Instagram), TikTok, Snapchat, Google Ads, and Apple Search Ads, and more
Analyze & Optimize: Conduct in-depth analysis of campaign performance, identifying trends and providing actionable recommendations to enhance ROI, subscriber rates, and overall growth
Experiment & Learn: Design and implement rigorous testing strategies to uncover insights around creative performance, targeting effectiveness, tactical approaches, and channel efficiency
Budget Management: Collaborate with the Head of Acquisition to manage budget allocations and pacing to maximize impact
Creative Collaboration: Partner with social, content, and creative teams to develop new concepts and iterate on winning creatives. Manage the creative pipeline and maintain a comprehensive UA creative repository
A strong background in data analytics and/or engineering is highly preferred, with demonstrated experience in quantitative analysis and experimental design
What we seek and value most in our candidates
Professionalism in both soft and hard skills; motivation to grow, learn and share, positive attitude, flexibility, transparency, ownership and the most important - passion and commitment
Технологии и навыки
Picsart
Germany
ГрейдБез опыта
ЗанятостьКонтракт
РегионГермания
ФорматУдалённо
ИсточникСкрыто
Опубликовано5 дн назад
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