The creative team serves as the visual catalyst for Paula’s Choice. We’re seeking a talented and experienced Digital Art Director who will shape and execute the visual strategy for Paula’s Choice across primarily digital and sometimes print channels. In this role, you’ll oversee a team of designers, guiding their growth while ensuring that all creative assets—from campaigns and promotional materials to retail and digital experiences—are visually compelling, on-brand, and delivered to the highest standard
As a Digital Art Director, a typical day might include a mix of the following
Drive concepting and ideation for integrated campaigns, collaborating with cross-functional teams to develop innovative, on-brand creative expressions that resonate with target audiences
Lead and mentor a small creative team, providing guidance, feedback, and professional development
Oversee the creation of digital assets for campaigns, product launches, social media, email, paid media, and retail environments
Collaborate closely with Brand, Digital, Retail, and other internal teams to ensure creative work aligns with overall strategy and business objectives
Manage the full creative process from concept to final execution, ensuring consistency, quality, and brand alignment across all touchpoints
Identify opportunities to improve workflows, streamline production, and increase creative efficiency across the team
Stay up-to-date with design trends, tools, and best practices to elevate the team’s output and maintain a competitive edge
Contribute to strategic planning and provide creative vision to support broader business goals
Other responsibilities as assigned by your manager