Consumer instincts over crypto fluency. Deep domain experience in crypto is not the point here — and can even work against you. If your instinct is to explain custody models or gas fees to a customer, this is not the seat
Mobile expertise is a must-have. There is no desktop app in Brazil; effectively no web. Strong recent mobile work is non-negotiable, and a primarily B2B or enterprise background is a hard fit
Zero-to-one experience. You have designed products that did not exist before, where there were no references to copy, and you thrived in the ambiguity
A product marketing mindset. You care about the words, the positioning, and how it feels — not just the design elements. Our touchstone is "a thousand songs in your pocket," decided before the product was designed
The ability to hide complexity. You have made something complicated feel obvious and delightful. Products that resonate with us: Cash App, Apple, the Tesla app, Duolingo, Wise, Revolut
Fintech experience is a plus, never a requirement. We will teach you the compliance, legal, and regulatory ropes. What we cannot teach is the instinct to dream a magical experience first
A short line to the business. The design team reports directly to the GM of the business unit. For a senior designer, that means unusual room to shape strategy rather than receive it
The buy, hold, and sell experience for Bitcoin, Ethereum, Solana, Digital Dollars, etc. — designed to feel intuitive, familiar, and clear from the first interaction
Earning, also known as staking: an experience that lets customers put eligible digital assets to work and earn rewards with clarity, control, and trust — without exposing the protocol mechanics underneath
Onchain transfers and payments: sending, receiving, and using digital assets in ways that feel as simple and dependable as moving money today, while the underlying blockchain complexity stays out of the customer’s way
The invisible infrastructure layer that powers core functionality across the entire company, including the US build
Both the customer experience and the platform that other teams will draw on for future launches
New ways for people to own, move, use, and grow value across financial products and borders — shaping a flexible foundation for what open money can become without being constrained by today’s conventions