We are looking for a Senior Marketing Analytics Engineer focused on measurement and signal engineering — ensuring Meta, Google Ads, TikTok, and other ad platforms receive accurate, timely, and high-quality conversion signals. You will work closely with Marketing, Product, Data Engineering, and ad platform representatives to improve campaign measurement and optimization
3+ years of experience in marketing analytics, digital measurement, ad tech, or tracking
Advanced SQL (window functions, CTEs, performance-aware querying, data quality checks) and experience working with large data warehouses
Hands-on experience with Google Tag Manager
Experience with visualization tools (Tableau, Looker, or similar) — Tableau is our primary BI tool
Proven experience partnering with performance marketing/user acquisition stakeholders and communicating insights to non-technical audiences
Understanding of browser-side and server-side tracking
Hands-on knowledge of at least one ad platform, including campaign types, bidding strategies, and conversion setup
Solid understanding of marketing metrics
Understanding of GDPR-compliant tracking approaches
Ability to communicate effectively in English (written + spoken)
Understanding of mobile attribution & tracking, including SKAdNetwork (SKAN), and experience with an MMP such as AppsFlyer, Adjust, or similar
Experience with incrementality and holdout testing (e.g. Meta Conversion Lift, Google Ads Conversion Lift, geo-experiments) to validate the impact of signal changes on campaign performance
Experience with Meta Conversions API (CAPI) or Google Data Manager API
Experience with LTV modeling and calculations, preferably for subscription-based products
Experience with Airflow, dbt, or similar data tools
Candidate journey
⭕️ Recruiter call --> ⭕️ Technical interview --> ⭕️ Take-home Task --> ⭕️ Panel presentation
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