Our mission is to drive user growth and engagement by delivering innovative campaign features, building robust task platforms, and unlocking growth through diversified channel strategies — including SEO, ASO, affiliate, referral, and paid acquisition
As a senior PM, you will play a key role in shaping product direction, driving cross-functional collaboration, and elevating the team's capabilities to new heights
Drive Product Development
Develop ToC growth activities (campaigns) and consumer task products to boost user engagement and retention
Enhance ToB platform and data analytics functionalities to streamline internal operations and maximize efficiency
Channel Growth Strategy
Define and execute channel growth strategies spanning SEO, ASO, referral, affiliate, and paid channels to maximize user acquisition and organic reach
Collaborate with channel owners to align platform capabilities with channel-specific growth levers and funnel requirements
Identify high-potential channel opportunities and build product features that amplify channel performance at scale
Analyze and Strategize
Evaluate growth activities (campaigns) and task performance metrics to identify actionable insights
Continuously innovate and prioritize product capabilities to align with global markets' user growth strategies
Leverage AI tools and automation to accelerate experimentation cycles, surface insights faster, and scale growth operations
Collaborate Across Teams
Work closely with Paid Ads, Content, Affiliate, Referral, Trading, and Listing teams to create synergies for user growth
Stay Ahead of Industry Trends
Keep up with market trends and emerging technologies to inform product strategy and ensure competitiveness