Atomic·Anywhere·21 авг.
Growth Marketing Manager
🌍 УдалённоLeadПолная занятость🌐 Глобал
Вилки нет, про деньги придётся договариваться с нуля.
Наша компания
Found is building the leading consumer platform for medically guided weight care—combining modern obesity medicine, AI-driven personalization, and a human care team. As one of the largest medically-assisted weight loss programs in the country, Found has served 300,000+ members and is backed by leading investors including Atomic, Google Ventures, WestCap, IVP, TCG, and Define Ventures.
Чем предстоит заниматься
We’re hiring a Growth Marketing Manager to own core levers of Found’s consumer growth engine
This is a high-impact, cross-functional role at the intersection of paid acquisition, creative strategy, lifecycle, and conversion optimization. You’ll be responsible for improving CAC, payback, and member growth across the funnel, working closely with agencies, internal teams, and leadership. In your first 6–12 months, success in this role means improving CAC efficiency, increasing lead-to-conversion rates, and launching new creative and channel strategies that drive measurable member growth
You’ll report directly to the VP of Strategy, BizOps & Growth and help define how Found acquires and converts hundreds of thousands of future members
Set and execute paid media strategies aligned to growth and unit-economics targets
Analyze attribution, conversion, and cohort data to identify incremental growth opportunities
Partner with creative, product, and agency teams to develop high-performing ad concepts and landing experiences
Build and prioritize testing roadmaps across channels, creatives, and lifecycle flows
Improve lead-to-conversion performance through better segmentation, messaging, and automation
Identify and test new channels, partners, and growth initiatives
Наши требования
Healthcare or other regulated-industry experience
Creator or influencer marketing experience
Lifecycle or CRM marketing experience
Experience using AI tools to improve marketing workflows
Former founders or early-stage startup operators encouraged
We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply
4+ years of experience in growth or performance marketing roles with direct ownership of CAC, conversion, or revenue targets
Track record improving CAC, conversion rate, or payback at a high-growth consumer or healthcare company
Hands-on experience with major paid channels (Meta, Google, TikTok)
Experience working with agencies or external partners
Strong analytical mindset; comfortable using data to make decisions
Ability to operate autonomously in fast-paced, ambiguous environments
Bias toward action; comfortable launching tests quickly and iterating based on data
Дополнительно
Paid acquisition performance across Meta, Google, TikTok, and emerging channels, in partnership with agency teams
Creative strategy for performance marketing, including messaging, copy testing, creator briefs, and design direction
End-to-end funnel optimization from first touch → lead → conversion → reactivation
Lifecycle marketing strategy for pre-purchase nurture and churned-member reactivation
Experimentation roadmap across channels, creative, landing pages, and lifecycle flows
Core growth metrics, including CAC, payback, conversion rate, and channel-level efficiency
Технологии и навыки
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