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LaunchDarkly·USA·20 июля
Head of Customer Marketing
12 083 – 19 583 $
≈ 1 млн–1,7 млн ₽
🌍 УдалённоLeadПолная занятость🌐 Глобал
Платят на 52% выше медианы грейда.
Чем предстоит заниматься
Lead our customer storytelling program. Build a steady pipeline of customers who are excited to share stories about how they are solving their biggest business challenges, how they are evolving in the AI-era, and how they use LaunchDarkly being part of their AI SDLC
Establish an executive advisory board that builds trust, feedback loops, and advocacy from decision makers at our most important customers
Source and interview customers (in-person and on camera) to produce customer case studies in the form of written case studies, videos, and quotes
Source and manage customers who speak live alongside LaunchDarkly at both buyer and internal events
Oversee all peer review programs (G2, Peerspot, Gartner Peer Insights, and TrustRadius) to ensure LaunchDarkly maintains leader status on all platforms
Design, deliver, and continuously optimize advocacy programs and incentive strategies that attract customers to participate, drawing on data-driven insights and automation to identify new opportunities
Work closely with executives and customer-facing teams to help source, engage, and nurture relationships with customer advocates
Collaborate with the lifecycle marketing team to manage customer onboarding and adoption nurture activities
Build scalable feedback loops that capture customer insights and influence messaging, positioning, and GTM strategy
Typically requires a minimum of 12 years of related experience, including at least 3 years of supervisory experience
7+ years of customer advocacy experience including managing a team of individual contributors
Experience working directly with a developer / software engineering audience
Demonstrated ability to build scalable operational frameworks and lead teams through complex, cross-functional programs
Demonstrated ability building strong one-to-one relationships and facilitating GTM and executive team relationships with customers
Experience using customer advocacy tools such as Champion and UserEvidence
Strong analytical and data-driven mindset, with experience using CRM and customer lifecycle tools such as Salesforce and Gainsight
Exceptional written and verbal communication skills, with the ability to create compelling content and messaging for diverse audiences
Experience working with global, remote teams and collaborating with cross-functional stakeholders
Zone 1: San Francisco/Bay Area or NYC Metropolitan Area, Boston, Seattle - $171,000 - $235,000
Zone 2: Irvine, LA, Monterey, Santa Barbara, Santa Rosa, Austin, Portland, Philadelphia, Chicago - $154,000 - $211,000
Zone 3: All other US locations - $145,000 - $200,000
All ranges inclusive of 15% Bonus Target
Improving the velocity and stability of software releases, without the fear of end customer outages
Delivering targeted experiences by easily personalizing features to customer cohorts
Maximizing the business impact of every feature through the ability to experiment and optimize
Coordinating the release and optimization of software to provide consistent experiences across mobile platforms and device types
Improving the effectiveness and productivity of engineering teams, by providing insights into engineering cadence and stability
Дополнительно
About the Job
We are seeking a strategic, results-driven Head of Customer Marketing to lead our global customer marketing function. This role has significant influence on shaping brand messaging and positioning for LaunchDarkly as well as influencing customer health and retention
This individual will manage our customer advocacy and adoption programs. The ideal candidate will bring a combination of building deep customer relationships within a company as well as experience building repeatable frameworks and enable both quality and quantity of customer advocacy
Технологии и навыки
LaunchDarkly
USA
ГрейдLead
ЗанятостьПолная занятость
РегионСША
ФорматУдалённо
ИсточникСкрыто
Опубликовано20 июля
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