Grow an established segment: Own and expand SPH's existing base of university and research-agency customers; identify upsell/cross-sell opportunities across our product portfolio
New account acquisition: Identify and prioritize new target universities, research labs, and government research agencies (geophysics, remote sensing, geomatics, environmental science, UAS/robotics programs)
Relationship management: Build and maintain relationships with faculty, lab directors, procurement offices, and research consortia; represent SPH at academic conferences, symposia, and research events
Sales execution: Manage the full sales cycle (demos, quoting, tender/grant-cycle-aware negotiation, closing) with fluency in academic procurement processes (tenders, framework agreements, grant funding timelines)
Curriculum & training program: Design and launch a course/certification program for students on SPH's technologies, partnering with product and training teams on structure, delivery format, and certification
Partnership building: Develop relationships for co-branded content, guest lectures, internships, and joint research/pilot programs
Pipeline & reporting: Maintain accurate CRM records, forecast segment revenue, and track adoption metrics for both sales and the training program